Resources to Help Real Estate Agents Operate & Grow

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ownership ✕

Showing posts 1 - 18 of 26

Video

May 26, 2023

The Power of Brand

In this video, several Side partners share their real estate brand-building stories. We hope they inspire you.

Blog Post

May 25, 2023

Brand Identity Worksheet

Starting a brand from scratch can be overwhelming. That’s why we’ve created this worksheet to guide you through the first steps of constructing your own brand identity.

Blog Post

May 18, 2023

The Future of Real Estate Teams

Guy Gal, co-founder and CEO at Side, and Steve Capezza, president at Side, were both recently interviewed by the RealTrending podcast to talk about, among other things, the future of real estate teams.

Events

May 25, 2023

Masterclass: How to Build a Unique & Memorable Brand

In this Masterclass, learn the different components of branding and how you can leverage them to stand out in a sea of sameness.

Video

April 21, 2023

Own It with Special Guest Marki Lemons-Ryhal: Social Media for Real Estate

In this episode, Marki focuses on the role that social media plays for real estate agents, and offers tips and tools agents can use to create sustainable daily social selling habits and extend their social reach.

Blog Post

March 24, 2023

What the City/Polaris Merger Says About the Future of Real Estate

Two of the leading boutique real estate companies in San Francisco, City Real Estate and Polaris Realty, kicked off 2023 by joining forces.

Video

March 23, 2023

Prepare to Launch: What to Expect When Starting Your Business with Side

Launching your own real estate company is a huge transition from working as an agent or team lead at a big-box brokerage.

Video

March 23, 2023

Own It with Special Guest Clelia Peters

In our second installment of Own It, Clelia Peters, proptech investor and former president of Warburg Realty, sits down with us to discuss how the market shift is impacting agents and what you can do to not only survive, but actually thrive in this climate.

Video

November 10, 2022

Own It With Verl Workman

Verl Workman, co-founder and CEO of Workman Success Systems, has devoted his career to helping agents put the right processes in place to grow and scale their teams.

Blog Post

November 2, 2022

Stop Building Someone Else’s Brand

If you’re a top agent at a traditional brokerage, you’re renting your brand. Think about that. You’ve achieved incredible success helping your clients build equity through ownership, and you don’t own your brand. All the hard work you’re doing is contributing to someone else’s equity, not your own.

Video

August 17, 2022

What Makes Side Different

We know what makes us different: We’re a brokerage platform, not a consumer-facing brokerage brand. We’re about empowering our partners to create and grow their own businesses. Still, we wanted to hear directly from them why they think we’re unique.

Video

April 18, 2022

Shape the Business of Your Dreams

With focus, determination, and the right support in your corner, anything is possible.

Video

March 8, 2022

Fast Company Names Side to List of Most Innovative Companies of 2022

We're thrilled to be named one of Fast Company's Most Innovative Companies of 2022 for our groundbreaking model.

Blog Post

March 3, 2022

Why Boutique Brokerages Have the Competitive Advantage in a Crowded Market

With a record number of agents competing for inventory, it’s more important than ever to stand out from the crowd.

Blog Post

November 11, 2021

How the Military Positioned This Top Producer for Success in Real Estate

Danielle Fountain did not follow the typical path into real estate.

Blog Post

How Choosing Happiness Reinvigorated This Team%u2019s Business

September 8, 2021

How Choosing Happiness Reinvigorated This Team’s Business

Alissa Custer and Jess Waggoner, partners at the MAJ Realtors team, had a ridiculously successful year in 2020.

Blog Post

August 25, 2021

How Do We Close the Gender Leadership Gap in Real Estate?

Women outnumber men in the real estate industry … except when it comes to leadership.

Blog Post

Where Are People Moving in 2021_ [Report]

July 23, 2021

Side CEO Guy Gal on the Future of Real Estate

Guy Gal, co-founder and CEO of Side, recently sat down with Tracy Velt, managing editor of RealTrends, to talk about Side’s recent $2.5 billion valuation and where the company and industry are headed.