Blog Post May 24, 2021 You Need a Brokerage That Works for You At Inman Connect Now, Guy Gal, co-founder and CEO of Side, and Michelle Kim, Side partner and founder of Mosaik Real Estate, took the main stage to share how Side transforms top-producing agents and teams into boutique real estate brands. Read More
Blog Post May 21, 2021 6 Actionable Website Optimization Tips for Top Agents in 2023 Think of your business website as a digital storefront: It has to draw clients in if it’s going to generate predictable growth. Read More
Blog Post March 24, 2021 We’re Just Getting Started. By now you’ve heard the news. In just 4 short years, Side has grown into a company worth $1 billion. Read More
Blog Post December 11, 2020 Top Agents Share Most Effective Way to Expand Your Luxury Listing Portfolio In this Side View, Kofi chats with five agents focused on high-end listings, who do a collective $5 billion+ in business each year, to uncover what luxury clients want. Read More
Blog Post October 23, 2020 The Power of Playing Nice: Why Collaborative Agents Always Win First you fight them for business, then you fight them in the negotiation. But is the other agent in the room really your enemy? In fact, collaboration underpins every transaction in real estate. Read More
Blog Post October 13, 2020 Growing Your Team? Here are Three Must-Haves to Uplevel Your Recruiting If you’re growing your team, you know the importance of conveying intangible factors like culture and value proposition when persuading top talent to come on board. Read More
Blog Post September 29, 2020 Recruiting Masters Share Insider Tips Every successful team leader and business owner has proven strategies for recruiting and retaining today's top agents. From effectively identifying and evaluating candidates, to remaining laser-focused on what the business needs, mastering the art of recruiting usually involves some hard-earned lessons. Read More
Blog Post September 17, 2020 Are You Exceeding Client Needs in Today’s Shifted Landscape? With work-from-home as the new norm, many potential buyers and sellers are looking for knowledgeable agents to help them traverse the new landscape, whether they may wish to trade-up to a larger home, or trade-down to a newer area or a better cost of living. Read More
Blog Post July 28, 2020 On-Demand #GetSocialSmart Series with Katie Lance Recently, Side joined forces with social media expert Katie Lance to present a series of webinars focused on the hottest social media best practices for real estate. Read More
Blog Post June 26, 2020 Why I Left My Brokerage and Re-Started My Own Company After eight years with my prior brokerage, I made a big decision that will have a lot of impact on my future and my long-term success. Today, I want to share why I left my prior brokerage and partnered with Side to re-launch Rainmaker Real Estate. Read More
Blog Post December 5, 2019 Collaboration, Not Competiton, Helps Top Agents Thrive We recently sat down with Side partner agents Mark Pages-Oliver and Lisa Caldwell to discuss their real estate journey. During our chat, we talked about how the two became business partners, the challenges they faced, and the evolution of their brand and business. Since partnering with Side, Mark and Lisa have found far more than just a brokerage. Here’s their story. Read More
Blog Post December 5, 2019 Agent Forum: Team Building Tips From the Pros At our Fall Agent Forum, all of our partners and agent teams gathered throughout the afternoon to share knowledge in breakout sessions. This post covers the key takeaways shared during a session on building and managing teams. Read More
Blog Post November 13, 2019 Side Note: 3 Simple Things Top Agents Want From Tech All tech tools are not created equal, but it can be hard to determine what’s marketing buzz and what’s the real deal. To alleviate the mystery around technology in real estate, we turned to the Side partner agent community to get insight on how to decide which tech tools are worth your time and attention. Read More