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Not just any blah, blah blog, Side Notes is filled with the rich industry insights and best practices you need to keep your skills sharp.

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Showing posts 55 - 72 of 75

Blog Post

July 8, 2021

These 41 Market-Leading, Service-Driven Boutiques Are Elevating the Industry

It’s time to celebrate the incredible agent-owned boutique brands that partnered with Side in Q2 2021.

Blog Post

July 8, 2021

8 Ways Top Producers Turn Cold Calls into Hot Leads

At a recent Side Masterclass, top-producing agents shared their go-to tactics for warming up leads on cold calls. Here’s what they had to say:

Blog Post

June 29, 2021

Changing the Industry at Lightning Speed

On June 28, just three months after our Series D round, we announced an additional $50 million in fundraising that more than doubles Side’s valuation to $2.5 billion.

Blog Post

45 Ways to Boost your Social Media Presence in 2023

June 24, 2021

45 Easy Ways to Boost Your Social Media Presence [Download]

Keep the following fundamental best practices in mind when designing your social strategy. For more concrete and platform-specific tips, download the guide.

Blog Post

June 4, 2021

Too Many Agents, Not Enough Listings: How to Stand Out

We’ll go ahead and say it: There are too many real estate agents out there.

Blog Post

May 28, 2021

3 Data-Driven Recruitment Tools for a Well-Rounded Team

When your team’s personal dynamics are in sync, clients get a better overall experience. So when you’re hiring to expand your team, you have to consider more than just their numbers.

Blog Post

May 24, 2021

You Need a Brokerage That Works for You

At Inman Connect Now, Guy Gal, co-founder and CEO of Side, and Michelle Kim, Side partner and founder of Mosaik Real Estate, took the main stage to share how Side transforms top-producing agents and teams into boutique real estate brands.

Blog Post

May 21, 2021

6 Actionable Website Optimization Tips for Top Agents in 2023

Think of your business website as a digital storefront: It has to draw clients in if it’s going to generate predictable growth.

Blog Post

May 17, 2021

5 Things Buyers and Sellers Want from Agents in 2021

Key Takeaways Here’s what buyers and sellers want in a nutshell. Social proof of success: Most buyers and sellers work with the first agent they talk to; and this is especially true if the agent is referred by a friend, family member, or trusted colleague. “We strive to continue to work off of referrals. The […]

Blog Post

March 24, 2021

We’re Just Getting Started.

By now you’ve heard the news. In just 4 short years, Side has grown into a company worth $1 billion.

Blog Post

December 11, 2020

Top Agents Share Most Effective Way to Expand Your Luxury Listing Portfolio

In this Side View, Kofi chats with five agents focused on high-end listings, who do a collective $5 billion+ in business each year, to uncover what luxury clients want.

Blog Post

October 23, 2020

The Power of Playing Nice: Why Collaborative Agents Always Win

First you fight them for business, then you fight them in the negotiation. But is the other agent in the room really your enemy? In fact, collaboration underpins every transaction in real estate.

Blog Post

October 13, 2020

Growing Your Team? Here are Three Must-Haves to Uplevel Your Recruiting

If you’re growing your team, you know the importance of conveying intangible factors like culture and value proposition when persuading top talent to come on board.

Blog Post

September 29, 2020

Recruiting Masters Share Insider Tips

Every successful team leader and business owner has proven strategies for recruiting and retaining today's top agents. From effectively identifying and evaluating candidates, to remaining laser-focused on what the business needs, mastering the art of recruiting usually involves some hard-earned lessons.

Blog Post

September 17, 2020

Are You Exceeding Client Needs in Today’s Shifted Landscape?

With work-from-home as the new norm, many potential buyers and sellers are looking for knowledgeable agents to help them traverse the new landscape, whether they may wish to trade-up to a larger home, or trade-down to a newer area or a better cost of living.

Blog Post

July 28, 2020

On-Demand #GetSocialSmart Series with Katie Lance

Recently, Side joined forces with social media expert Katie Lance to present a series of webinars focused on the hottest social media best practices for real estate.

Blog Post

June 26, 2020

Why I Left My Brokerage and Re-Started My Own Company

After eight years with my prior brokerage, I made a big decision that will have a lot of impact on my future and my long-term success. Today, I want to share why I left my prior brokerage and partnered with Side to re-launch Rainmaker Real Estate.

Blog Post

December 5, 2019

Collaboration, Not Competiton, Helps Top Agents Thrive

We recently sat down with Side partner agents Mark Pages-Oliver and Lisa Caldwell to discuss their real estate journey. During our chat, we talked about how the two became business partners, the challenges they faced, and the evolution of their brand and business. Since partnering with Side, Mark and Lisa have found far more than just a brokerage. Here’s their story.