Blog Post March 24, 2023 What the City/Polaris Merger Says About the Future of Real Estate Two of the leading boutique real estate companies in San Francisco, City Real Estate and Polaris Realty, kicked off 2023 by joining forces. Read More
Video March 23, 2023 Prepare to Launch: What to Expect When Starting Your Business with Side Launching your own real estate company is a huge transition from working as an agent or team lead at a big-box brokerage. Read More
Video March 23, 2023 Own It with Special Guest Clelia Peters In our second installment of Own It, Clelia Peters, proptech investor and former president of Warburg Realty, sits down with us to discuss how the market shift is impacting agents and what you can do to not only survive, but actually thrive in this climate. Read More
Video November 10, 2022 Own It With Verl Workman Verl Workman, co-founder and CEO of Workman Success Systems, has devoted his career to helping agents put the right processes in place to grow and scale their teams. Read More
Blog Post November 2, 2022 Stop Building Someone Else’s Brand If you’re a top agent at a traditional brokerage, you’re renting your brand. Think about that. You’ve achieved incredible success helping your clients build equity through ownership, and you don’t own your brand. All the hard work you’re doing is contributing to someone else’s equity, not your own. Read More
Top-Producing Agent with a Team Ascend Real Estate San Francisco, CA Where Are They Now: Ascend Real Estate When Dan Risman Jones and Steven Huang partnered with Side to launch Ascend Real Estate in 2018, they were a team of three agents transacting around $50 million a year. WATCH VIDEO
Video August 17, 2022 What Makes Side Different We know what makes us different: We’re a brokerage platform, not a consumer-facing brokerage brand. We’re about empowering our partners to create and grow their own businesses. Still, we wanted to hear directly from them why they think we’re unique. Read More
Top-Producing Agent with a Team Opt Real Estate Portland, OR Believe in a Better Way When Drew Coleman saw traditional brokerage brands adding agents to move their bottom line — and how distraught the agents were over their tools’ shortcomings and their own out-of-pocket expenses — he thought there had to be a better way to do business. WATCH VIDEO
Top-Producing Agent Three Real Estate Charleston, SC First Development, Then Domination Top-producing Charleston agents Christopher Smith, Jason Wang, and Nate Gainey noticed a lack of training and coaching for agents in Charleston that was impacting the way clients were being served there. WATCH VIDEO
Top-Producing Agent with a Team Clareo Real Estate Marietta, GA A Clear Path to Success Deborah Morton, founder of Clareo Real Estate and Side’s first partner in Georgia, wanted to be able to look back at her career and know she made a difference in people’s lives. WATCH VIDEO
Video April 18, 2022 Shape the Business of Your Dreams With focus, determination, and the right support in your corner, anything is possible. Read More
Video March 8, 2022 Fast Company Names Side to List of Most Innovative Companies of 2022 We're thrilled to be named one of Fast Company's Most Innovative Companies of 2022 for our groundbreaking model. Read More
Blog Post March 3, 2022 Why Boutique Brokerages Have the Competitive Advantage in a Crowded Market With a record number of agents competing for inventory, it’s more important than ever to stand out from the crowd. Read More
Top-Producing Agent with a Team Opt Real Estate Portland, OR Pioneers on the Cutting Edge of the Industry Drew Coleman, founder of Opt and 2021 president of the Oregon REALTORS®, loves pushing the industry forward. WATCH VIDEO
Blog Post November 11, 2021 How the Military Positioned This Top Producer for Success in Real Estate Danielle Fountain did not follow the typical path into real estate. Read More
Blog Post September 8, 2021 How Choosing Happiness Reinvigorated This Team’s Business Alissa Custer and Jess Waggoner, partners at the MAJ Realtors team, had a ridiculously successful year in 2020. Read More
Blog Post August 25, 2021 How Do We Close the Gender Leadership Gap in Real Estate? Women outnumber men in the real estate industry … except when it comes to leadership. Read More
Top-Producing Independent Broker All City Homes Elk Grove, CA Build a Business That Reflects Your Community’s Needs One of Roy Machado and Serina Lowden’s core beliefs is that people of color must have a stronger presence in real estate. WATCH VIDEO